
Memphis summers are steamy, winters bring surprise cold snaps, and humidity never really leaves town. That means homeowners need an insulation material that controls temperature swings, holds up to moisture, and shrinks monthly utility bills. Cellulose insulation checks every box. When installed by the residential experts at CountBricks, it becomes a high-performance shell that keeps conditioned air where it belongs—inside your living space.
Cellulose insulation is made from recycled, fire-treated paper fibers. The fluffy texture fills wall cavities, attic floors, and hard-to-reach gaps that fiberglass batts often miss. Because the fibers interlock, cellulose delivers higher density and better air sealing than many traditional options.
• Superior R-value per inch, helping Memphis homeowners meet strict energy codes
• Natural resistance to mold thanks to borate fire retardant additives
• Excellent sound dampening, creating quieter interior rooms
• Green credentials—up to 85 % recycled content means smaller carbon footprint
Getting from “I need insulation” to “project approved” used to take days of manual takeoffs and phone tag. CountBricks changes that timeline dramatically.
1. Speak with our estimator through any device—our real-time voice platform records dimensions, scope, and target R-values.
2. CountBricks AI instantly references Memphis-specific labor rates, cellulose supplier pricing, and relevant building codes.
3. Within minutes you receive an itemized estimate, a downloadable quote document, and projected energy savings—all branded for your project at CountBricks.com/portfolio.
Preparation
• CountBricks technicians perform a blower-door test to locate air leaks and moisture pockets
• Existing insulation is removed or densified, ensuring a clean cavity
Blown-In Application
• High-capacity hoses fill stud bays from the bottom up, preventing voids
• Infrared cameras verify uniform coverage around wiring and plumbing
Quality Assurance
• A second blower-door test confirms airtightness improvements
• Digital photos are uploaded to CountBricks.com/services for your records
Because every home is different, CountBricks AI weighs multiple variables:
• Square footage and depth required to reach R-38 attic and R-13 wall code minimums
• Accessibility—single-story ranch homes cost less per square foot than multi-story builds
• Existing vapor barriers or need for additional air sealing membranes
• Current market price of cellulose fiber, which our software updates hourly
• Seasonal labor demand; winter discounts often apply between December and February
Based on utility data tracked across completed CountBricks projects, clients average:
• 17 % reduction in summer cooling loads
• 14 % reduction in winter heating costs
• Payback period of 3–5 years depending on HVAC efficiency
Challenge: 1920s home with drafty plaster walls and minimal attic insulation.
Solution: Dense-pack cellulose in exterior walls and 12 inches blown into attic. CountBricks AI predicted $520 annual savings; post-install utility bills confirmed $548 saved in the first year.
Cellulose settles less than 3 % over its lifetime when properly packed. CountBricks crews perform a free follow-up thermal scan after the first heating season, documenting performance on your client dashboard.
• Always air seal with low-expansion foam before adding loose-fill cellulose
• Maintain attic ventilation to keep humidity off roof decking
• Use depth rulers every 300 sq ft to ensure even coverage
• Wear a respirator—dust settles fast, but safety first
• Partner with CountBricks for material delivery and equipment rental if you self-install
Ready to upgrade your Memphis home? Schedule a 15-minute voice consultation at CountBricks.com/consultation. Our team will walk you through options, incentives, and financing. Then let our AI handle the numbers while our licensed crews handle the hard work.

Traditional insulation bids rely on manual blueprint takeoffs and outdated price books. CountBricks replaces that uncertainty with live data.
• Our blueprint upload tool extracts wall, roof, and floor dimensions, tagging each assembly with its prescribed R-value.
• The software cross-references supplier APIs every hour, so your quote reflects today’s cellulose cost—never last quarter’s average.
• Labor calculations pull from verified Memphis wage reports, then adjust for project complexity, height restrictions, and seasonality.
A homeowner adding 650 sq ft requested three competing bids. CountBricks delivered a line-item proposal in under ten minutes. Because our AI flagged an upcoming cellulose bulk discount, we locked material at 6 % below market and passed the savings directly to the client—something manual estimators couldn’t see. The project came in $1,280 under budget and finished two days early.
Cellulose insulation often pairs with air sealing, high-efficiency HVAC, and smart thermostats. CountBricks project managers coordinate each trade to minimize downtime.
1. Air sealing crew tackles top plates and penetrations
2. Insulation team installs dense-pack cellulose
3. HVAC technicians balance airflow for correct static pressure
4. Final blower-door test documents ≤3 ACH50 airtightness, uploaded to CountBricks.com/portfolio
Every CountBricks cellulose installation carries a 15-year workmanship warranty. Need help? Our client portal lets you schedule service visits, access thermal images, and review energy reports any time.
CountBricks makes it effortless to turn a single insulation upgrade into a comprehensive energy retrofit—powered by data, delivered by local craftspeople, and protected by industry-leading guarantees.